Generating 1,300+ Leads for a Dubai Car Repair Workshop

Industry: Automotive Services
Business Type: Car Repair Workshop in Dubai
Role: Local SEO & Google Ads Expert
Led by: Rezaul Tasin, Founder of Tizital
Project Duration: May 2025 – August 2025

Overview

Automedic is a car repair and automotive service workshop operating in Dubai, UAE.

From May to August 2025, Rezaul Tasin, Founder of Tizital, worked with Automedic as a Local SEO & Google Ads Expert, focusing on increasing the workshop’s visibility when potential customers searched for automotive services and converting that demand into qualified leads.

During the four-month project period, approximately AED 56.9K in Google Ads spend was managed, more than 1,300 leads were generated, and the business achieved approximately 3.7x overall growth.

The Challenge

Automotive repair is a highly location-dependent service.

When a customer experiences a vehicle problem or needs maintenance, they often search for a nearby workshop or a specific repair service with immediate intent to take action.

For Automedic, the challenge was therefore not simply generating website traffic. The objective was to capture high-intent local search demand in Dubai and turn those searches into actual enquiries and potential customers.

At the same time, paid search and local organic visibility needed to work together to strengthen the workshop’s overall presence across Google.

The Approach

The growth strategy focused on two complementary channels: Google Ads and Local SEO.

Google Ads was used to capture customers actively searching for car repair and related automotive services. Campaigns were structured and continuously optimised around search intent, service relevance and lead generation.

Alongside paid acquisition, Local SEO focused on strengthening Automedic’s visibility for relevant local searches and helping potential customers discover the business when looking for automotive services in Dubai.

This created a search-led acquisition strategy designed to reach potential customers when they were already looking for the service.

Capturing High-Intent Search Demand

Unlike interruption-based advertising, Google Search provides an opportunity to reach customers who are actively expressing demand.

The strategy therefore focused on identifying commercially valuable searches and connecting those potential customers with the most relevant Automedic services.

Campaign performance was continuously monitored and optimised to improve lead generation, refine targeting and direct advertising investment toward search opportunities demonstrating stronger commercial potential.

Over the project period, approximately AED 56.9K in Google advertising spend was managed.

The Results

1,300+
Leads Generated
More than 1,300 leads were generated during the four-month project period through search-focused customer acquisition.

AED 56.9K
Google Ads Managed
Approximately AED 56,900 in Google advertising investment was managed and optimised around lead generation.

3.7x
Overall Business Growth
Automedic achieved approximately 3.7x overall business growth during the project period.

Connecting Search Visibility With Lead Generation

The Automedic project demonstrates the value of combining paid search with local search visibility for a location-based service business.

Rather than optimising campaigns around traffic alone, the strategy focused on the actions that mattered commercially: enquiries and potential customers.

Google Ads captured immediate high-intent demand, while Local SEO supported the business’s broader visibility when people searched for automotive services in its target market.

This approach helped turn Google from simply a discovery platform into an important lead-generation channel for the business.

1,300+ Leads in Four Months

Within a four-month project period, Automedic generated more than 1,300 leads while achieving approximately 3.7x overall business growth.

The project reflects the search marketing approach Rezaul Tasin now brings to Tizital—connecting Local SEO, paid search and lead generation with measurable business outcomes.

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